In collaboration with the National Parks Service, GuideOne’s Park Mobile showcases America’s natural beauty and historical contexts with all the simplicity and utility of a personal guidebook. Incorporating self-guided tours, dynamic maps, rich stories, planning tools and more, the app scales effortlessly to meet the needs of the smallest and largest parks alike.
I played a significant role in the design and development of the app. My responsibilities included writing specifications, personas and wireframes, building and refactoring animated prototypes, designing and improving interfaces, writing and coordinating strategy for content, creating and publishing documentation, organizing media and text assets and performing quality assurance testing and usability fieldwork. I worked with our team to craft a thoughtful experience and generate improvements against intersecting limitations of cost, effort and accessibility.
The National Parks Service stewards America’s wildest places for hundreds of millions of visitors annually. In order to better serve those visitors, the Parks Service approached GuideOne to craft a mobile experience that would provide historical context, bolster safety initiatives, improve trip planning and advance Parks advocacy efforts.
I used Facebook’s Origami to craft animated prototypes. Through a process of usability testing, some of these animations were implemented forward into the final product.